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The BOOST Podcast: Inspiring Stories of Professional and Personal Growth from Entrepreneurs, Athletes and Healthcare Pros

The BOOST Podcast is a weekly podcast where Elena Lipson chats with real people about their professional and personal growth. Elena has benefited from intentionally blending her professional and personal growth. She grew her consulting business, Mosaic Growth Partners, to six figures in her first six months while living her best life, traveling, sight-seeing and closing deals in DC, Miami and California. If you’re looking for ways to accelerate your professional and personal progress, BOOST will provide inspiring stories from entrepreneurs, athletes, healthcare professionals and real people like you. Each episode features a guest who shares their growth story - how it started, stall points, and strategies for maintaining their mental and physical health while intensely growing their business. To hear real stories from real people that will inspire you to find your passion and thrive and to get your BOOST BONUS, join the BOOST Squad at www.mosaicgrowth.com.
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The BOOST Podcast: Inspiring Stories of Professional and Personal Growth from Entrepreneurs, Athletes and Healthcare Pros
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May 15, 2017

Today’s featured guest is Sally Hogshead. Sally skyrocketed to the top of the advertising profession in her early 20’s. By age 24 she was the most award-winning advertising copywriter in the U.S. Her campaigns for brands such as MINI Cooper, Nike, Godiva, and Coca-Cola have fascinated millions of consumers. At the age of 27, she opened her first ad agency and her work still hangs in the Smithsonian Museum of American History. 

Drawing upon this remarkable branding legacy, Sally developed The Fascination Advantage, which is the first algorithm to measure personal brands, and unlike traditional personality assessments such as Meyers-Briggs or Strengthsfinder, Sally’s test does not measure how you see the world, but how the world sees you. She frequently appears in national media, including NBC’s Today Show and The New York Times. She was named the #1 brand guru in the world, and her practical marketing system now lives inside organizations such as IBM, Twitter, and the YMCA as well as thousands of small businesses. 

The science of fascination is based on Sally’s decades of research with dozens of Fortune 500 teams, hundreds of small business, and over 1,000 C-level executives. Her newest book, Fascinate: How to Make Your Brand Impossible to Resist, is a New York Times bestseller. Sally is one of only 172 living members of the Speaker Hall of Fame, which is the global speaking industry’s highest award for professional excellence. 

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